Portfolio for social marketing

Social Media account

Wechat official account: ZhongDaNanFang Student Journalist Group(中大南方学生记者团)

💡Participated in project planning, conducted street interviews, and managed post-production, publication, and data tracking of articles.

🤔Project planning included curating monthly content schedules, developing themed article series to maintain high-quality posts, and launching new projects while analyzing data feedback.

💯Boosted follower growth by 67% and achieved over 10K article views.

Some Examples：
Graduation Season Series #1 #2 #3

Wechat official account: News Television Show(城事特搜)

💡Managed article post-production, publishing, and performance tracking while developing short video strategies for the video content.

Example:
Hongkongers in Guangdong

Graphic Design & Photography

📷Freelance Commercial Photography Project ‘Pearls’

🖼️Poster design
ins@anywherebut_myhome

Poster design.png

Videography

• A folk culture program
  Handling planning, scripting, filming, and editing

• Project Explainer Video

剧本《制梦师前传》Poster .png

《制梦师前传》.png

Website&APP

• Individual Projects
• Chinese Learning App for kids
  Responsible for designing app interfaces and interactions using Axure
• Weather App
  Defined product functionality and developed app framework
• Alarm App connecting weather feature
• CMS design