【Note】Market-oriented is more than being customer-led

一、文章链接 Link to the article

https://onlinelibrary.wiley.com/doi/abs/10.1002/(SICI)1097-0266(199912)20:12%3C1165::AID-SMJ73%3E3.0.CO;2-%23

Strategic Management Journal 

极其有趣:这篇文章是Slater and Narver对Connor在「Customer-led and market-oriented: A matter of balance」中批判他们的反驳

(「Customer-led and market-oriented: A matter of balance」见上一篇笔记)

二、学习笔记 Mind Map

版权声明:
作者:主机优惠
链接:https://www.techfm.club/p/85156.html
来源:TechFM
文章版权归作者所有,未经允许请勿转载。

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